…and not in the ‘fridge?
So, you freeze dry Carlsberg lager into a powder and then add it into a skin care line? Or as it is marketed in many more words, The Beer Beauty by Carlsberg limited edition men’s skincare line. This new line-up is a collaboration of sorts between Carlsberg Laboratories (the R&D division of the brewery) and cosmetics producer Urtegaarden.
There is a shampoo, conditioner and body lotion with the “beautifying properties of lager” to choose from.