The Desolation of Hops

I wasn’t a big fan of the Hobbit (aka, the one big dinner scene movie) but even that poorly paced flick might be made better by this hop-punned beer from Moa….

Hoppit-1-pint-9-3-oz

They seem to be catching flak in their native land because they are thought of as more brand than beer. Fair point. The craft community has a history book full of brands masquerading as beer so that reflex is understandable. But, as I tell people, it is the beer that counts. Not the marketing. Not the size of the brewery. Not the reputation of the brewer. Not the hipster location. Beer comes first. Then you can filter and sort by the other stuff after that. The few Moa beers that I have had stood out to my tastebuds so I hope they soldier on.